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  • Take the future of your company into your own hands

    Developing, modifying and adapting business models, generating ideas, exchanging ideas, challenging digitization and experiencing disruptions together with your employees – with STRATEGY.APP you can take the future of your company into your own hands. STRATEGY.APP guides you step by step safely and clearly from the analysis of the initial situation through the design and planning…


  • Whitepaper Marketplace

    Download this page as PDF Out of the box or outside the box We use the marketplace at the very beginning of the design phase for the development of strategic options – in a mostly full-day workshop involving the entire team, which is best complemented by additional employees from the company. To start with, ideas…


  • Do you have a strategy for your company?

    A strategy includes clearly defined strategic units (business segmentation), strategic measures, strategic initiatives or projects with fixed roles and responsibilities, and an independent business process of strategic planning.


  • White Paper Innovation Management with the «Extended Business Model Canvas» (eBMC)

    If you compare the Business Model Canvas with the navigation system of Aloys Gälweiler, you will see that the innovation is positioned there on the top level, with the two components «solution-independent customer problem» and «solution technology». We then put exactly these two components on the Business Model Canvas, making the eBMC an excellent instrument…


  • White Paper Competition Analysis

    The competition analysis shows our relative advantages over the competition. We compare the strengths of the competitor with our weaknesses and their weaknesses with our strengths. These benefits must then recite any employee by heart at any time!


  • Whitepaper The eBMC as an Implementation Tool for the Innovation Architecture

    Once we launched a trial and filled the results from the innovation architecture into the eBMC. And lo and behold, now we had a stable base on which innovations, thrusts and measures could be derived; almost like a real strategy.


  • White Paper: Strategic Success Potentials in Times of Disruption

    Just as operational management has its controlling or core figures in annual or quarterly results, so too does strategic management. The most important control variables here are the market position, the cost position and the customer benefit. Add to this the handling of new technologies and here come S-curves and disruption into the game. The…


  • Strategy Development – The Book

    This strategy guide is a practical guide to developing business strategies. The concept is based on 20 years of experience that I have acquired in the accompaniment and management of strategic projects with mainly medium-sized companies in Germany and Switzerland.


  • Strategien entwickeln – das Buch dazu

    Dieser Strategie-Leitfaden ist eine praktische Anleitung für die Entwicklung von Unternehmensstrategien. Das Konzept beruht auf 20 Jahren Erfahrung, die ich in der Begleitung und Leitung von Strategieprojekten mit vorwiegend mittelständischen Unternehmen in Deutschland und in der Schweiz erworben habe.


  • Whitepaper: Strategische Erfolgspotenziale in Zeiten der Disruption

    Teil 1 von 2 Diese Seite als Whitepaper herunterladen So wie das operative Management in den Ergebniszahlen auf Jahres- oder Quartalsebene seine Steuerungs- oder Kerngrössen hat, gibt es diese auch für das strategische Management. Als wichtigste Steuerungsgrössen gelten hier die Marktposition, die Kostenposition und der Kundennutzen. Dazu kommt der Umgang mit neuen Technologien und hier…